Social Media can be used as a powerful tool to find, nurture and educate your potential - and existing - customers about all the key elements of your brand. Covering all your digital bases is critical in being competitive online. Social media is a great way to interact with your customer base to highlight new promotions, products, and everything in between. However, social media is more than just posting here and there, there are basic criteria to maximize your brand's exposure and to ensure your customers are seeing what you post. We work with our clients to maximize content creation, optimize posts, create targeted ads, schedule posts and everything else to make sure your business grows their digital real-estate. Social media is the new "word-of-mouth" in this digitized world - make sure your presence is an accurate representation of your brand.
Why Care aBout Social Media Marketing?
The world is fully socially connected. People are browsing Facebook posts, commenting on Instagram pictures, and retweeting their favorite brands. The influence social media has both online and offline is not going away anytime soon. Your customers are on these channels and unless you have a plan of action your brand will get lost in the mix. Good social media strategy convinces existing customers and fans to act, while targeted "always on" advertisements can bring new customers to your door. Also consider this: peer-to-peer influence adds brand validity and will lead friends to buy sight-unseen if they know their peers would recommend your business. Lastly, the digital space is also a real-estate grab; covering all your bases and being on every platform your customers are on is the best practice. Be the brand your followers want, and in return, they will share your brand with the world - influencing others to join along.
Why SOcial Media With us?
In our approach we combine our analytical and creative minds to create a unique data driven approach to social media marketing. We work with our brands to create a content calendar & framework that is geared to maximizing content creation by harnessing what's already in their workflow. Our customers come to expect content calendars, copy review, graphic design, competitive market research, detailed conversion reporting & interactions with your customers. We're able to position ourselves alongside our brands to leverage what they're good at and mix it with our digital expertise to bring their social presence to a more competitive level.
Take control of your social landscape and harness the tools at your disposal to interact with your customers on the platforms they're on. Social media does not need to be draining, let's work together to make your business work smarter, not harder.